There is a large number of options that are available to run e-commerce. One of them is Shopify. Before we move further and discuss its pros and cons let’s first understand, what exactly is Shopify.
What is Shopify?
In simple words from the official documentation, Shopify is nothing but a platform that allows anyone to create their own online store and sell their products. Is it necessary that you must have a physical and registered business to sell on Shopify. Even if you are a merchant you can do it easily. That’s the beauty of Shopify.
The founder of Shopify, Tobi created this platform almost ten years ago and today it is a million-dollar company. He made this platform when he himself wanted to create e-commerce but realized the hassle one had to go through.
Shopify helps many merchants and businesses today of all sizes. Whether you sell on a truck, car, cart, or store, Shopify is here to help you.
Pros of using Shopify: Why Shopify?
I have listed down everything when it comes to using Shopify and I am sure you will be convinced by the end of it, why you should also start using Shopify.
Shopify store has an inbuilt marketing tool that makes it easy for anyone that has just started out. Be it a startup or a large company, it helps a lot in minimizing marketing costs. Be it adding social media redirections or integration, it has it all.
Besides, it makes it easy for users to understand SEO marketing by allowing them to add titles, meta tags, meta descriptions, visibility, and much more. These are tools that will also help you boost your sales.
Security is something that we are most concerned about. Shopify store is a secure platform that has never failed when it came to security and speed. With integration with the payment provider to build in speed-checker, Shopify provides the best security and speed in one place.
Data duplicity and errors
Since there is always a chance of errors when entering data, we can only be amazed at how Shopify has an automated system to simplify the data entry process. It not only has a system for automated data entry but also has zero chances of data duplicity.
One of the things that I really like about Shopify is its own payment gateway. Of course, Shopify comes with the integration of all kinds of payment gateway but the one Shopify provides is really good. The are no transaction fees and also very low credit card fees. Besides, you don’t even need a merchant account to integrate this.
The pricing of apps is pretty affordable here in the Shopify store. In fact, there are lots of free apps available which makes it easy for startups or small businesses to operate.
Shopify is and will continue to help grow businesses around the world with their brilliant tools accumulated in one platform. Try it to believe it!